This wayfinding design project for Azim Premji University celebrates Karnataka's rich craft culture, creating a unique and region-specific identity for navigating the campus. Drawing inspiration from the vibrant Channapatna toys, the design uses their distinctive forms and colours to guide students and visitors. Each sign and directional element acts as a mini-artwork, reflecting the playful yet intricate craftsmanship of the region, and transforming functional wayfinding into an engaging cultural experience.
